«LaMuu» frozen dessertsЗамороженные десерты «LaMuu»
Agency: KOOR OU
Client: LaMuu
Packaging for Estonia’s first ecological ice cream. The creative idea was to differ from everything else in the shelves by the design and colour. The idea was to create communication without advertising and the product had to sell without one.
Some translations from the packaging:
«Don’t fall on my head, coconut ice cream»
«Tell me a story, coffee ice cream»
«Spice up my evenings, cardamon ice cream»
«Squeeze me gently, lemon sorbet»
Компания: KOOR OU
Клиент: LaMuu
Описание проекта:
Packaging for Estonia’s first ecological ice cream. The creative idea was to differ from everything else in the shelves by the design and colour. The idea was to create communication without advertising and the product had to sell without one.
Some translations from the packaging:
«Don’t fall on my head, coconut ice cream»
«Tell me a story, coffee ice cream»
«Spice up my evenings, cardamon ice cream»
«Squeeze me gently, lemon sorbet»
Разработчики:
Jaanus Veerberk — Creative Director
Jaanus Veerberk — Art Director
Hanna Sormus — Art Director
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